The last few Google updates have been devastating for a lot of warriors, so I thought I’d chime in to rapidly increase your existing traffic.
This one little trick only takes about 20-30 minutes to implement, and can have a HUGE impact on your incoming visitors.
What is this one simple trick? …. wait for it….. It’s signing up for a Google Authorship account.
…. Hold the phone.
Google is trying to eliminate SEO and manipulating search engine results. Why the heck would they offer a service that increases your rankings????
Well, signing up to the Google Authorship program doesn’t increase your rankings at all. Or maybe it does a little. It’s too early for me to tell. But so far, my rankings have remained the same.
The huge advantage of Google Authorship is the profile picture that is placed beside each of your blog posts.
How much impact can one little picture have???
Take a look at the image below. Which result are you most drawn towards??
The result with the picture is effectively stealing traffic from results that are ranked above it. Even if your result isn’t the most relevant, or the biggest authority, you will attract visitors with a picture. It’s a simple marketing tactic that’s used on webpages all the time. Put pictures next to ads, and you will attract more clicks. Google bans this kind of behaviour in the Adsense program, but completely encourages it with Google Authorship.
Now imagine that you are entitled to have that picture placed beside each search result for every blog post on your website.
Even if you’re rankings remain the same, you can pick up a ton of additional traffic. For example, if you’re ranked #3 for your targeted keyword, it’s now possible for you to pick up a bunch of traffic that normally would have clicked the first result. But the first result was boring, and you have a picture.
It’s not really a question of substance. Because the picture isn’t really about adding value to the searcher. But it does allow YOU to STAND OUT in the search listings.
So what does it take to get this magnificent boost in search engine traffic??
…. About 20 minutes of your time. All you need to do is register for a google Authorship account, and then in about 2 weeks your beautiful face will be shown beside your listing(s) in Google.
Here’s a link to a tutorial on how to set up Google Authorship.
Good luck folks! I hope this tip brings you a ton of extra traffic
